CHESTER, Va., January 11, 2012 – Carl Zeiss Sports Optics has partnered with Hornady® Manufacturing to combine the success of two great brands and products into an easy-to-use, long-range shooting package. The new CONQUEST Superformance ™ riflescope with Rapid-Z™ reticle is the perfect “no thought, no fuss” solution for hunters seeking an easier way to hit long-distance targets accurately. The CONQUEST Superformance ™ with Rapid-Z™ combines the legendary engineering and optical performance of ZEISS CONQUEST riflescopes and the proven accuracy and dependability of Hornady Superformance™ ammunition into one accurate and easy-to-use package. A shooter just needs to match a select Hornady Superformance™ caliber and bullet weight with one of the six select ZEISS CONQUEST Superformance™ riflescopes. (See table below). Then simply mount and zero the rifle for 200 yards, place the scope on maximum power, and start hitting targets with Hornady Superformance™ ammunition time after time. CONQUEST Superformance™ riflescopes are available with Rapid-Z™ 600 and Rapid-Z™ 800 reticles only. This simple, intuitive concept means less time fussing with gear and calculations and more time hunting and shooting successfully. “We are excited about bringing these two powerful brands together, especially combining such successful and popular products as Rapid-Z™ and Superformance™,” said Robert J. Kaleta, Director of Communications and Technical Operations for Carl Zeiss Sports Optics. “This is an out-of-the-box “slap and go” solution that makes long-distance shooting quick, easy and accurate.”

Contact for media and press relations Shannon Jackson, Carl Zeiss Sports Optics, Phone: +1 (804) 343-3608, Email: sjackson@zeiss.com www.zeiss.com/press Carl Zeiss The Carl Zeiss Group is a leading group of companies operating worldwide in the optical and opto-electronic industries. Carl Zeiss offers innovative solutions for the future-oriented markets of Medical and Research Solutions, Industrial Solutions, Eye Care and Lifestyle Products. During fiscal year 2009/10 the group of companies generated revenues of around EUR 2.98 billion. From fiscal year 2010/11 onward, eyeglass lens manufacturer Carl Zeiss Vision will be integrated as an autonomous business group (revenues of EUR 880 million in fiscal year 2009/10). The Carl Zeiss Group now has approximately 24,000 employees, including more than 10,000 in Germany. The Carl Zeiss business groups hold leading positions in their markets. Carl Zeiss AG, Oberkochen, is fully owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation). Carl Zeiss Sports Optics Carl Zeiss Sports Optics is a leading, international provider of premium sports optics and part of the Consumer Optics / Optronics Group of Carl Zeiss. Carl Zeiss Sports Optics, LLC is responsible for sales, marketing and distribution of its state-of-the-art binoculars, spotting scopes, riflescopes and laser rangefinders throughout the United States and Canada. The North American headquarter is located in Chester, Virginia.

CHESTER, Va., January 16, 2012 – Carl Zeiss introduces the all new CONQUEST HD 8×42 and 10×42 binoculars. The advanced Carl Zeiss HD lens system provides exceptional value and performance. Colors are neutral and clear with extra-low chromatic dispersion while the ZEISS T* multi-coatings, dielectric mirror coatings, and LotuTec^® protective coating ensure a bright (90% transmission), vivid, sharp image any time of the day, in any weather. These premium binoculars are compact, lightweight and feature an ergonomic, modern design and traditional German quality.

The CONQUEST HD’s extra-wide field of view is impressive. The 10×42 features the widest field of view in its class (345 ft @ 1000 yds with the Conquest HD 10×42) and makes glassing for prolonged periods more pleasurable. The ergonomically designed grip area and large focus wheel ensure easy, precise handling in the field. Featuring a rugged, lightweight aluminum body that is water and fog proof, close focus to 8 feet, precision mechanics and absolute reliability, the CONQUEST HD is an outstanding high-performance, multi-purpose binocular. Whether you are hunting in freezing conditions in Alaska, or birding in your backyard, the CONQUEST HD binoculars deliver top performance every time.

“The ZEISS CONQUEST HD binoculars represent a new level of quality in the premium market,” said Michael A. Jensen, President of Carl Zeiss Sports Optics. “There is no finer European binocular on the market today for the money, and we are proud to add this sleek, rugged line for hunters, birders and outdoor enthusiasts who demand high performance and quality at an affordable price.”

The all new CONQUEST HD is part of the Carl Zeiss premium binocular line. All CONQUEST products are based on modern technology for exceptional value and performance. They are built with maximum durability for heavy life-long usage.

Each CONQUEST HD binocular comes with eyepiece and objective lens covers, a neoprene carrying strap, cordura case, and is protected by Carl Zeiss’ industry leading limited lifetime transferable warranty.

MSRP Retail

CONQUEST HD 8×42 $1055.54 $949.99

CONQUEST HD 10×42 $1,111.10 $999.99

CONQUEST HD Technical Specifications

¹ Total transmission through the optical system, all surfaces

Contact for media and press relations

Shannon Jackson, Carl Zeiss Sports Optics,

Phone: +1 (804) 343-3608, Email: sjackson@zeiss.com

www.zeiss.com/press

Carl Zeiss
The Carl Zeiss Group is a leading group of companies operating worldwide in the optical and opto-electronic industries. Carl Zeiss offers innovative solutions for the future-oriented markets of Medical and Research Solutions, Industrial Solutions, Eye Care and Lifestyle Products. During fiscal year 2009/10 the group of companies generated revenues of around EUR 2.98 billion. From fiscal year 2010/11 onward, eyeglass lens manufacturer Carl Zeiss Vision will be integrated as an autonomous business group (revenues of EUR 880 million in fiscal year 2009/10). The Carl Zeiss Group now has approximately 24,000 employees, including more than 10,000 in Germany. The Carl Zeiss business groups hold leading positions in their markets. Carl Zeiss AG, Oberkochen, is fully owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation).

Carl Zeiss Sports Optics
Carl Zeiss Sports Optics is a leading, international provider of premium sports optics and part of the Consumer Optics / Optronics Group of Carl Zeiss. Carl Zeiss Sports Optics, LLC is responsible for sales, marketing and distribution of its state-of-the-art binoculars, spotting scopes, riflescopes and laser rangefinders throughout the United States and Canada. The North American headquarter is located in Chester, Virginia.

PHOTOS:

1. CONQUEST HD 8/10×42 features an outstanding viewing experience due to its Carl Zeiss HD lens system

2. Quality and design made in Germany, the CONQUEST HD 8/10×42

3. The new ZEISS CONQUEST HD binoculars are a lightweight and compact multi-purpose binoculars designed for the demands of hunters, birders and outdoor enthusiasts.

Maximum Durability and Accuracy at an Attractive Price

CHESTER, Va., January 2, 2012 – Carl Zeiss Sports Optics introduces the new 30mm CONQUEST Duralyt Riflescope line available in 1.2-5×36, 2-8×42 and 3-12×50 models. Known for their reliability and precision, all three premium German-made models are available with illuminated reticle # 60 or non-illuminated reticle # 6, giving today’s active hunter excellent options for most hunting situations. The distinctive design, durability and outstanding value of these 30mm scopes set them apart in the premium segment.

“We’re excited to bring this new line of rugged, versatile 30mm CONQUEST riflescopes to the U.S. market,” said Michael A. Jensen, President of Carl Zeiss Sports Optics. “We want to provide our customers with more choices, and the CONQUEST Duralyt represents the best value for a European engineered riflescope! These riflescopes feature the mechanical precision that you expect from ZEISS, large fields of view, incredible daylight illumination and image quality that is absolutely outstanding for this class. Simply put, the 30mm CONQUEST Duralyt offers exceptional performance at a very appealing price point.”

The illuminated reticle #60 features an extremely fine red dot in the center of the crosshairs. When turned off, the dot disappears and it looks identical to reticle #6 (both are non-magnifying reticles in the second image plane). The daylight-visible illuminated reticle #60 was developed using fiber optic nanotechnology that produces the finest illuminated dot in its class – covering just 0.3 inches at 100 yards on 12x magnification. Illumination is activated, and brightness intensity controlled, by pressing one of the two touch keys on the eyepiece. After four hours of unaltered operation, the illuminated dot switches off automatically. For manual deactivation, both buttons must be pressed simultaneously.

The progressive design of the CONQUEST Duralyt also features a unique dark grey, anodized surface with deep black rubber operating elements to ensure that the scopes blend well into natural surroundings. The CONQUEST Duralyt scopes are also nitrogen filled to remain water and fog proof for years of hard use and enjoyment.

The three CONQUEST Duralyt models provide hunters and shooters with options for just about any situation afield. The CONQUEST Duralyt 1.2-5×36’s low magnification and wide field of view allows for quick and safe target acquisition at close range making it an excellent choice for dangerous game and tactical applications.

The sleek and compact CONQUEST Duralyt 2-8×42 provides bright images in twilight and allows for accurate shooting at moderate distances exceeding 200 yards. This is the model of choice for those seeking a practical magnification range for various types of hunting.

The CONQUEST Duralyt 3-12×50 is the ideal choice for shooting medium to longer distances during the day or in twilight conditions. The 50mm objective allows for excellent low light performance and yet this scope is still lightweight enough for mountain hunters.

MSRP Retail

CONQUEST Duralyt 1.2-5×36, #6 $1,055.54 $949.99

CONQUEST Duralyt 1.2-5×36, illum #60 $1,388.88 $1,249.99

CONQUEST Duralyt 2-8×42, #6 $1,111.10 $999.99
CONQUEST Duralyt 2-8×42, illum #60 $1,444.43 $1,299.99

CONQUEST Duralyt 3-12×50, #6 $1,166.66 $1,049.99
CONQUEST Duralyt 3-12×50, illum #60 $1,499.99 $1,349.99

CONQUEST Duralyt Technical Specifications

CHESTER, Va., January 2, 2012 – Carl Zeiss Sports Optics introduces the new 30mm CONQUEST Duralyt Riflescope line available in 1.2-5×36, 2-8×42 and 3-12×50 models. Known for their reliability and precision, all three premium German-made models are available with illuminated reticle # 60 or non-illuminated reticle # 6, giving today’s active hunter excellent options for most hunting situations. The distinctive design, durability and outstanding value of these 30mm scopes set them apart in the premium segment.

“We’re excited to bring this new line of rugged, versatile 30mm CONQUEST riflescopes to the U.S. market,” said Michael A. Jensen, President of Carl Zeiss Sports Optics. “We want to provide our customers with more choices, and the CONQUEST Duralyt represents the best value for a European engineered riflescope! These riflescopes feature the mechanical precision that you expect from ZEISS, large fields of view, incredible daylight illumination and image quality that is absolutely outstanding for this class. Simply put, the 30mm CONQUEST Duralyt offers exceptional performance at a very appealing price point.”

The illuminated reticle #60 features an extremely fine red dot in the center of the crosshairs. When turned off, the dot disappears and it looks identical to reticle #6 (both are non-magnifying reticles in the second image plane). The daylight-visible illuminated reticle #60 was developed using fiber optic nanotechnology that produces the finest illuminated dot in its class – covering just 0.3 inches at 100 yards on 12x magnification. Illumination is activated, and brightness intensity controlled, by pressing one of the two touch keys on the eyepiece. After four hours of unaltered operation, the illuminated dot switches off automatically. For manual deactivation, both buttons must be pressed simultaneously.

The progressive design of the CONQUEST Duralyt also features a unique dark grey, anodized surface with deep black rubber operating elements to ensure that the scopes blend well into natural surroundings. The CONQUEST Duralyt scopes are also nitrogen filled to remain water and fog proof for years of hard use and enjoyment.

The three CONQUEST Duralyt models provide hunters and shooters with options for just about any situation afield. The CONQUEST Duralyt 1.2-5×36’s low magnification and wide field of view allows for quick and safe target acquisition at close range making it an excellent choice for dangerous game and tactical applications.

The sleek and compact CONQUEST Duralyt 2-8×42 provides bright images in twilight and allows for accurate shooting at moderate distances exceeding 200 yards. This is the model of choice for those seeking a practical magnification range for various types of hunting.

The CONQUEST Duralyt 3-12×50 is the ideal choice for shooting medium to longer distances during the day or in twilight conditions. The 50mm objective allows for excellent low light performance and yet this scope is still lightweight enough for mountain hunters.

MSRP Retail

CONQUEST Duralyt 1.2-5×36, #6 $1,055.54 $949.99

CONQUEST Duralyt 1.2-5×36, illum #60 $1,388.88 $1,249.99

CONQUEST Duralyt 2-8×42, #6 $1,111.10 $999.99
CONQUEST Duralyt 2-8×42, illum #60 $1,444.43 $1,299.99

CONQUEST Duralyt 3-12×50, #6 $1,166.66 $1,049.99
CONQUEST Duralyt 3-12×50, illum #60 $1,499.99 $1,349.99

CONQUEST Duralyt Technical Specifications

Have you entered Webyshops.com’s Grab Bag of Gear Giveaway Part 2? If not, what are you waiting on? Webyshops.com is giving away over $4000 in Gear. Drawings started November 28^th and will end December 20, 2011.

For a complete listing of prizes, go to the GBOG Prize List tab on our Facebook page. Our sponsors include Vortex, Tifosi, Hawke, Flatline Ops, GoalZero, Lucid, Scopecoat, Wiley X, Zeiss, Nikon and BKL. For complete listing of winners, watch our Webyshops.com Facebook page.

Webyshops.com proudly announces its Grab Bag of Gear Giveaways!

Thanks to our sponsors, we have over $4000 in prizes and more on the way. We will be holding multiple drawings starting November 28th and ending December 20th. Sponsors include Vortex, Tifosi, Hawke, Flatline Ops, GoalZero, Lucid, Scopecoat, Wiley X, Zeiss, and BKL. More sponsors and prizes are forthcoming. For a complete and current list of sponsors and prizes check the GBOG Prize List on our Facebook page.

CHESTER, VIRGINIA – Carl Zeiss Sports Optics is proud to announce the launch of its new and improved website. The site was redesigned to significantly improve the customer experience and now features three distinct entry points on the landing page. One click will quickly take sports optics enthusiasts to their home page of choice – Shooting and Hunting, Birding and Nature Observation, or Outdoor and Leisure. Each outdoor category features the latest product promotions, detailed product information and videos that range from overviews of a particular product line to field demonstrations and step-by-step tutorials.

“Our new website is easier and quicker to navigate and features much more information for our customers,” said Michael A. Jensen, President of Carl Zeiss Sports Optics. “We now offer numerous videos on ZEISS optics and how to use our optics for optimum results. Special product promotions are also posted to keep ZEISS customers informed of the latest deals so no purchasing opportunity is missed during these challenging economic times when every dollar counts. Quite simply, we want customers to have a great experience with Zeiss – online and in the field.”

For more information on the many award-winning ZEISS optics, visit www.zeiss.com/sports. To see the ZEISS videos, visit the ZEISS Video Channel.

Contact for media and press relations
Shannon Jackson, Carl Zeiss Sports Optics,
Phone: +1 (804) 343-3608, Email: sjackson@zeiss.com

www.zeiss.com/press

On the Outdoor Trails Network

CHESTER, Va., September 28, 2011 – Carl Zeiss Sports Optics is pleased to announce its platinum sponsorship of THE REVOLUTION with Jim and Trav on the Outdoor Trails Network (OTN). This award-winning radio show and podcast airs on more than 366 radio and cable stations in the US and on American Forces Radio Network’s 170 stations around the world. The show reaches almost five million listeners each week and is geared toward outdoor enthusiasts, especially those who have a passion for hunting and fishing. Tom Selleck, Jeff Foxworthy, Ted Nugent, Charlie Daniels and Hank Williams, Jr. are among the 900-plus celebrities who have appeared on the show over the past 10 years as well as governors such as Sonny Perdue of Georgia, Kathleen Sebelius of Kansas and Mike Huckabee of Arkansas. Outdoor pros like Michael Waddell and Larry Weishuhn are also frequent guests, offering helpful tips and advice.

“To say I’m excited to have Zeiss join our family of sponsors is an understatement! Zeiss is the sort of optics company others aspire to be,” said Jim Ferguson of the Outdoor Trails Network. “I first started using Zeiss when my father gave me his old pair of binoculars and I have since handed them down to my son, and I assume he will do the same with his. I truly cannot think of a better company to be associated with.”

On this week’s show, Jim and Trav discuss long-range shooting with Zeiss’ Bob Kaleta and the advantages of Zeiss’ fast and accurate RAPID-Z Ballistic Reticle in addition to the Kenton Ballistic Knob now also offered by Zeiss. They also delve into the ethics of long-range shooting and the responsibility hunters shoulder in the field when it comes to the critical decision of ‘if and when’ to shoot. Bob also gives a recap of the Zeiss promotions running through the end of the year and what makes Zeiss quality so impressive. It’s great information for hunters who need to round out their selection of equipment this fall and for those getting a jump on their Christmas shopping.

“Jim and Trav have a great show that is packed with useful information for outdoor enthusiasts,” said Bob Kaleta, Hunting Product Specialist for Zeiss. “It’s always fun to be a guest on their show, and we look forward to working closely with them to keep their growing audience of listeners informed and entertained.”

THE REVOLUTION is now the leader in outdoor radio/podcast programming in the nation. For radio air times in your area, go to www.outdoortrailsnetwork.com and click on “when/where”. THE REVOLUTION can also be downloaded on demand 24/7 through the Outdoor Trails Network website.

About OTN:

OTN now encompasses over 366 radio/cable stations in 30 states: Alaska, Arizona, Arkansas, Colorado, Delaware, Florida, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Maryland, Minnesota, Mississippi, Missouri, Nebraska, Nevada, New Mexico, New York, North Carolina, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Dakota, Texas, Washington and Wyoming. These stations are broadcasting this award winning program to a projected audience of over 4.9 million. THE REVOLUTION can also be heard on CRN Digital Talk Radio which is in 14.9 million homes on cable as well as on American Forces Radio Network broadcasting to their 1 million plus listeners.
About THE REVOLUTION:
THE REVOLUTION with Jim & Trav hosts and produces podcasts for My Wildlife Properties, North American Hunting Club (900,000 members), North American Fishing Club (500,000 members) and iTunes. They’re the Official Podcast of The Hunting Wire and provide programming forwww.teamcamo.com , www.sportsmanslife.com and www.mywildlifeproperty.com. OTN is a content provider for the Versus Network’s website www.versus.com.

Contact for media and press relations

Shannon Jackson, Carl Zeiss Sports Optics,

Phone: +1 (804) 343-3608, Email: sjackson@zeiss.com

www.zeiss.com/press

Carl Zeiss
The Carl Zeiss Group is a leading group of companies operating worldwide in the optical and opto-electronic industries. Carl Zeiss offers innovative solutions for the future-oriented markets of Medical and Research Solutions, Industrial Solutions, Eye Care and Lifestyle Products. During fiscal year 2009/10 the group of companies generated revenues of around EUR 2.98 billion. From fiscal year 2010/11 onward, eyeglass lens manufacturer Carl Zeiss Vision will be integrated as an autonomous business group (revenues of EUR 880 million in fiscal year 2009/10). The Carl Zeiss Group now has approximately 24,000 employees, including more than 10,000 in Germany. The Carl Zeiss business groups hold leading positions in their markets. Carl Zeiss AG, Oberkochen, is fully owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation).

Carl Zeiss Sports Optics
Carl Zeiss Sports Optics is a leading, international provider of premium sports optics and part of the Consumer Optics / Optronics Group of Carl Zeiss. Carl Zeiss Sports Optics, LLC is responsible for sales, marketing and distribution of its state-of-the-art binoculars, spotting scopes, riflescopes and laser rangefinders throughout the United States and Canada. The North American headquarter is located in Chester, Virginia.

We’ve got a unit in our stock ZEISS Conquest 3.5-10×44 Riflescope that was a customer return. The box had been opened but the riflescope is in perfect condition. Going on sale for $615.00, saving you $295.00!

Summary:

1. The ZEISS Conquest is the shortest full-size model in the Conquest line. This lightweight yet powerful, versatile riflescope with wide fields of view is appropriate for hunting anything from varmints to whitetail.
2. Featuring Carl Zeiss MC coatings for enhanced light transmission, anodized finish, 1/4 MOA, wide adjustment range. The scope is waterproof, dust proof, and nitrogen filled to prevent fogging.
3. Additionally, the Z-Plex reticle has four long medium weight posts and fine cross hairs. This reticle is in the second focal plane, avoiding magnifying during zooming.

Technical Characteristics:

1. Parallax: up to 100 yds
2. Twilight Factor: 9.9/20.9
3. Weight: 15.87 oz
4. Magnification: 3.5x–10x
5. Eye Relief: 89.0 mm
6. FOV @ 100yds: 35.1–11.7 ft

Notable Features:

1. Zeiss MC multi-coatings for enhanced light transmission
2. Crisp, clear images even in low light situations
3. 1 inch diameter center tube for ring mounting
4. Continuous eyepiece focusing from +2 to -3 diopters
5. Self-centered 2nd image plane reticle enables quick and precise sighting in
6. No change in the point of impact after power change or re-focusing

Comes in Box:

1. ZEISS Conquest 3.5-10×44 Riflescope, Z-Plex Reticle (52 14 20 9920)
2. Lifetime Transferrable Warranty

If you are interested in this ZEISS Conquest Riflescope send me an email to info@webyshops.com.